Categories
Advocacy/Awareness

Build It, Bike It, Be a Part of It

UGGR Rider
Photo from the Adventure Cycling website

From Adventure Cycling we received this email today:
Dear Member Club or Shop-

I’m writing today to invite you to help Adventure Cycling Association spread the word about our 3rd annual Build It. Bike It. Be a Part of It. fundraising campaign for the U.S. Bicycle Route System (USBRS). The campaign kicked off May 1, 2012 and runs through May 31. May is also National Bike Month, and what better way to celebrate than by supporting the creation of a national system of cycling routes?

Last year, we raised more than $32,000 for the project. This year, we’ve upped our fundraising goal significantly, hoping to raise $50,000 as well as spark excitement about the progress so far.

Here are the details:
The U.S. Bicycle Route System is a visionary project similar to the national and international cycling systems blossoming across the globe. Adventure Cycling is working with dozens of state agencies, national organizations, nonprofits, volunteers, and the U.S. Congress to realize this vision.

Here is what you can do right now: (If you do share this project, let me know and we will add a linked listing listing to your club or shop on our project page!)

I’m hoping that today and tomorrow you can help us get the word out about some cool offers for people who donate to our campaign in the next few days — these donations will also help us meet our matching challenge from TeamEstrogen.com, so donors will double their impact. Here’s the skinny:

We’ve raised over $4700 in 10 days, but we have a long way to go to make our $50,000 goal by the end of May.

Can you help us get the word out today about two special offers for anyone wishing to donate? Basically, anyone who donates $25 or more before Saturday, May 12 at 11:59 EST will be entered to win a Brooks B-17 Saddle. And, if they donate at least $50, they will receive a Walz cycling cap designed specifically for the campaign, while supplies last. If you would be willing to share this message on your blog or Facebook page today or tomorrow, that would be great!

Here’s sample text for you to use — feel free to edit to fit your style and voice:

Support the U.S. Bicycle Route System & Win
Here’s a chance to help the future of cycling in America and an opportunity to win some great prizes.

For the month of May, Adventure Cycling Association is conducting its 3rd annual Build It. Bike It. Be a Part of It. fundraiser to raise money and support for the implementation of the U.S. Bicycle Route System (USBRS). This national network of bicycle routes will help people travel short and long distances by bike.

Donate $25 or more before Saturday, May 12 at 11:59 EST, and you will be entered to win a Brooks B-17 Saddle. And, if you donate at least $50, you will receive a Walz cycling cap designed specifically for the campaign, while supplies last. Better yet, you’ll also be directly impacting the future of bicycling in America.

Adventure Cycling still has $2,230 to go before they meet this week’s fundraising challenge from TeamEstrogen.com. So, when you donate you’ll double your impact!

Please donate today.

Adventure Cycling is offering many more prizes and fundraising challenges throughout the campaign. To keep track of these offers and to support the project: like the U.S. Bicycle Route System on Facebook or follow it on Twitter, or learn about other ways to get involved.

Adventure Cycling is a great organization – they promote and facilitate riding and using bicycles. And they do it in many ways. Their maps are indispensable to anybody considering an extended tour in the US. Check out the Adventure Cycling site and, if you can, donate to this worthy cause.